Privacy Policy

1. Privacy at a Glance

General Information

The following information provides a brief overview of what happens to your personal data when you visit this website. Personal data refers to any information that can be used to personally identify you. For detailed information on data protection, please refer to our Privacy Policy listed below.

Data Collection on This Website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. You can find the operator’s contact information in the “Information on the Data Controller” section of this Privacy Policy.

How do we collect your data?

Your data is collected, on the one hand, when you provide it to us. This may include, for example, data you enter into a contact form. Other data is collected automatically or with your consent when you visit the website via our IT systems. This primarily consists of technical data (e.g., internet browser, operating system, or time of page view). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Some of the data is collected to ensure the website functions properly. Other data may be used to analyze your user behavior. If contracts can be concluded or initiated through the website, the data provided will also be processed for contract offers, orders, or other order inquiries.

What rights do you have regarding your data?

You have the right at any time to obtain, free of charge, information about the source, recipients, and purpose of your stored personal data. You also have the right to request the correction or deletion of this data. If you have given consent to the processing of your data, you may revoke this consent at any time with future effect. In addition, you have the right to request the restriction of the processing of your personal data under certain circumstances. Furthermore, you have the right to file a complaint with the competent supervisory authority. You may contact us at any time regarding this matter or any other questions about data protection.

Analytics tools and third-party tools

When you visit this website, your browsing behavior may be analyzed for statistical purposes. This is primarily done using so-called analytics tools. You can find detailed information about these analytics tools in the privacy policy below.

2. Hosting

We host our website’s content with the following provider:

IONOS

The provider is IONOS SE, Elgendorfer Str. 57, 56410 Montabaur (hereinafter “IONOS”). When you visit our website, IONOS collects various log files, including your IP addresses. For details, please refer to IONOS’s Privacy Policy:
https://www.ionos.de/terms-gtc/terms-privacy.

The use of IONOS is based on Article 6(1)(f) of the GDPR. We have a legitimate interest in ensuring that our website is displayed as reliably as possible. If consent has been requested, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.

Order Processing

We have entered into a Data Processing Agreement (DPA) for the use of the aforementioned service. This is a contract required under data protection law that ensures the service provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

3. General Information and Mandatory Disclosures

Privacy Policy

The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with applicable data protection laws and this Privacy Policy. When you use this website, various types of personal data are collected. Personal data is data that can be used to personally identify you. This privacy policy explains what data we collect and how we use it. It also explains how and for what purpose this is done. Please note that data transmission over the Internet (e.g., when communicating via email) may be subject to security vulnerabilities. It is not possible to completely protect data from access by third parties.

Information about the data controller

The entity responsible for data processing on this website is:

Immerzed GmbH
Streekweg 32a
22359 Hamburg

Email: kontakt@immerzed.com

The controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data (e.g., names, email addresses, etc.).

Retention period

Unless a more specific retention period is stated in this Privacy Policy, we will retain your personal data until the purpose for which it was collected no longer applies. If you submit a valid request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible grounds for storing your personal data (e.g., retention periods under tax or commercial law); in the latter case, the data will be deleted once these grounds no longer apply.

General Information on the Legal Basis for Data Processing on This Website

If you have consented to the processing of your data, we process your personal data on the basis of Article 6(1)(a) of the GDPR or Article 9(2)(a) of the GDPR, provided that special categories of data as defined in Article 9(1) of the GDPR are being processed. In the event of explicit consent to the transfer of personal data to third countries, data processing is also carried out on the basis of Article 49(1)(a) of the GDPR. If you have consented to the storage of cookies or to access to information on your device (e.g., via device fingerprinting), data processing is additionally based on Section 25(1) of the German Telemedia Act (TDDDG). Consent may be revoked at any time. If your data is necessary for the performance of a contract or for the implementation of pre-contractual measures, we process your data on the basis of Article 6(1)(b) of the GDPR. Furthermore, we process your data if it is necessary to comply with a legal obligation on the basis of Article 6(1)(c) of the GDPR. Data processing may also be carried out on the basis of our legitimate interest pursuant to Article 6(1)(f) of the GDPR. The relevant legal bases in each individual case are described in the following sections of this Privacy Policy.

Recipients of personal data

As part of our business operations, we collaborate with various external parties. In some cases, this requires the transfer of personal data to these external parties. We only disclose personal data to external parties if this is necessary for the performance of a contract, if we are legally obligated to do so (e.g., disclosure of data to tax authorities), if we have a legitimate interest in the disclosure pursuant to Article 6(1)(f) of the GDPR, or if another legal basis permits the disclosure of data. When using data processors, we only transfer our customers’ personal data on the basis of a valid data processing agreement. In the case of joint processing, a joint processing agreement is concluded.

Withdrawal of Your Consent to Data Processing

Many data processing operations are only possible with your explicit consent. You may withdraw any consent you have already given at any time. The lawfulness of the data processing carried out prior to the withdrawal remains unaffected by the withdrawal.

Right to object to data collection in specific cases and to direct marketing (Art. 21 GDPR)

If data processing is based on Art. 6(1)(e) or (f) of the GDPR, you have the right at any time, for reasons arising from your particular situation, to object to the processing of your personal data; this also applies to profiling based on these provisions. The respective legal basis for processing can be found in this privacy policy. If you object, we will no longer process your personal data, unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests, rights, and freedoms, or the processing is necessary for the establishment, exercise, or defense of legal claims (objection pursuant to Art. 21(1) GDPR).

If your personal data is processed for the purpose of direct marketing, you have the right to object at any time to the processing of your personal data for the purpose of such marketing; this also applies to profiling insofar as it is related to such direct marketing. If you object, your personal data will subsequently no longer be used for the purpose of direct marketing (objection pursuant to Art. 21(2) GDPR).

Right to file a complaint with the responsible supervisory authority

In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, their place of work, or the place where the alleged violation occurred. This right to lodge a complaint is without prejudice to any other administrative or judicial remedies.

Right to data portability

You have the right to receive data that we process automatically based on your consent or in fulfillment of a contract, either directly or through a third party, in a commonly used, machine-readable format. If you request that the data be transferred directly to another controller, this will only be done to the extent that it is technically feasible.

Access, Correction, and Deletion

In accordance with applicable legal provisions, you have the right at any time to request, free of charge, information about your stored personal data, its source and recipients, and the purpose of the data processing, as well as the right to have this data corrected or deleted, if applicable. You may contact us at any time regarding this matter or any other questions you may have about personal data.

Right to restriction of processing

You have the right to request that the processing of your personal data be restricted. You may contact us at any time to exercise this right. The right to restrict processing applies in the following cases:

If you dispute the accuracy of your personal data stored by us, we generally need time to verify this. For the duration of the verification process, you have the right to request that the processing of your personal data be restricted.
If the processing of your personal data was or is unlawful, you may request that the processing be restricted instead of having the data erased.
If we no longer need your personal data but you need it to exercise, defend, or assert legal claims, you have the right to request that the processing of your personal data be restricted instead of being erased.
If you have filed an objection under Article 21(1) of the GDPR, a balancing of your interests against ours must be carried out. Until it is determined whose interests prevail, you have the right to request that the processing of your personal data be restricted.

If you have restricted the processing of your personal data, such data may – apart from storage – be processed only with your consent, or for the establishment, exercise, or defense of legal claims, or to protect the rights of another natural or legal person, or for reasons of an important public interest of the European Union or a Member State.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential information, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address bar of your browser changes from “http://” to “https://” and by the lock icon in your browser bar. When SSL or TLS encryption is enabled, the data you transmit to us cannot be read by third parties.

Objection to promotional emails

We hereby object to the use of contact information published in accordance with legal disclosure requirements for the purpose of sending unsolicited advertising and informational materials. The operators of this website expressly reserve the right to take legal action in the event of the unsolicited transmission of advertising information, such as via spam emails.

4. Data Collection on This Website

Cookies

Our website uses so-called “cookies.” Cookies are small data packets that do not cause any damage to your device. They are stored on your device either temporarily for the duration of a session (session cookies) or permanently (persistent cookies). Session cookies are automatically deleted at the end of your visit. Persistent cookies remain stored on your device until you delete them yourself or your web browser deletes them automatically.

Cookies may be set by us (first-party cookies) or by third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain services provided by
third-party companies within websites (e.g., cookies used to process payment services).

Cookies serve various purposes. Many cookies are technically necessary, as certain website features would not work without them (e.g., the shopping cart feature or the display of videos). Other cookies may be used to analyze user behavior or for advertising purposes.

Cookies that are necessary for the execution of the electronic communication process, for providing certain functions you have requested (e.g., the shopping cart function), or for optimizing the website (e.g., cookies for measuring website traffic) (necessary cookies), are stored on the basis of Art. 6(1)(f) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies to ensure the technically error-free and optimized provision of its services. If consent to the storage of cookies and comparable recognition technologies has been requested, processing is carried out exclusively on the basis of this consent (Art. 6(1)(a) GDPR and § 25(1) TDDDG); consent may be revoked at any time.

You can configure your browser to notify you when cookies are set and to allow cookies only on a case-by-case basis, to block cookies in certain cases or generally, and to enable the automatic deletion of cookies when you close your browser. Disabling cookies may limit the functionality of this website.

You can find out which cookies and services are used on this website in this Privacy Policy.

Real Cookie Banner

Our website uses Real Cookie Banner’s consent technology to obtain your consent to the storage of certain cookies on your device or to the use of certain technologies
and to document this in compliance with data protection regulations. The provider of this technology is devowl.io GmbH, Tannet 12, 94539 Grafling (hereinafter “Real Cookie Banner”).

Real Cookie Banner is installed locally on our servers, so no connection is established with the servers of the Real Cookie Banner provider. Real Cookie Banner stores a cookie in your browser to associate the consents you have given or their revocation. The data collected in this way is stored until you request its deletion, delete the Real Cookie Banner cookie yourself, or the purpose for storing the data no longer applies. Mandatory legal retention obligations remain unaffected.

The Real Cookie Banner is used to obtain the legally required consent for the use of cookies. The legal basis for this is Article 6(1)(c) of the GDPR.

Server log files

The website provider automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. This information includes:

Browser type and browser version
Operating system used
Referrer URL
Hostname of the connecting computer
Time of the server request
IP address

This data is not combined with other data sources.

This data is collected on the basis of Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in ensuring that the website functions properly and in optimizing it – to this end, server log files must be collected.

Contact Form

If you submit an inquiry to us via the contact form, we will store the information you provide in the form – including the contact details you enter there – for the purpose of processing your inquiry and in case we have any follow-up questions. We will not share this information without your consent.

The processing of this data is based on Article 6(1)(b) of the GDPR, provided that your inquiry relates to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective handling of inquiries directed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) if such consent was requested; consent may be revoked at any time.

The data you enter in the contact form will remain with us until you request that we delete it, revoke your consent to its storage, or the purpose for storing the data no longer applies (e.g., once your inquiry has been processed). Mandatory legal provisions—in particular retention periods—remain unaffected.

Inquiries by email, phone, or fax

If you contact us by email, phone, or fax, we will store and process your inquiry, including any personal data it contains (name, inquiry), for the purpose of handling your request. We will not disclose this data without your consent.

The data you send us via contact requests will remain with us until you request that we delete it, revoke your consent to its storage, or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory legal provisions – in particular statutory retention periods – remain unaffected.

Hubspot CRM

We use HubSpot CRM on this website. The provider is HubSpot Inc., 25 Street, Cambridge, MA 02141, USA (hereinafter “HubSpot CRM”).

Among other things, HubSpot CRM enables us to manage existing and potential customers as well as customer contacts. With the help of HubSpot CRM, we are able to record, organize, and analyze customer interactions via email, social media, or phone across various channels. The personal data collected in this way can be evaluated and used for communication with potential customers or for marketing activities (e.g., newsletter mailings). With HubSpot CRM, we are also able to track and analyze the user behavior of our contacts on our website.

The use of HubSpot CRM is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in managing customer data and communicating with customers as efficiently as possible. If consent has been obtained, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.

For more details, please refer to HubSpot’s Privacy Policy: https://legal.hubspot.com/de/privacy-policy.

Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For more details, please click here: https://www.hubspot.de/data-privacy/privacy-shield.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF commits to adhering to these data protection standards. For more information, please visit the provider’s website at the following link: https://www.dataprivacyframework.gov/participant/5812.

5. Analytics Tools and Advertising

Matomo

This website uses the open-source web analytics service Matomo.

With the help of Matomo, we are able to collect and analyze data on how visitors use our website. This allows us, among other things, to determine when specific pages were viewed and which region the visitors are from. We also collect various log files (e.g., IP address, referrer, browsers and operating systems used) and can measure whether our website visitors perform certain actions (e.g., clicks, purchases, etc.).

The use of this analytics tool is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If consent has been requested, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.

IP anonymization

When analyzing data with Matomo, we use IP anonymization. This involves truncating your IP address before analysis, so that it can no longer be uniquely linked to you.

Hosting

We host Matomo with the following third-party provider:

netcup GmbH
Daimlerstraße 25
76185 Karlsruhe

Order Processing

6. Newsletter

Newsletter data

If you would like to subscribe to the newsletter offered on this website, we need your email address as well as information that allows us to verify that you are the owner of the provided email address and that you consent to receiving the newsletter. No other data is collected, or is collected only on a voluntary basis. We use this data exclusively to send you the requested information and do not share it with third parties.

The processing of the data entered in the newsletter sign-up form is based solely on your consent (Art. 6(1)(a) GDPR). You may revoke your consent to the storage of your data and email address, as well as their use for sending the newsletter, at any time, for example via the “Unsubscribe” link in the newsletter. The lawfulness of data processing operations that have already taken place remains unaffected by the revocation.

The data you have provided to us for the purpose of subscribing to our newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter, and will be deleted from the newsletter distribution list after you unsubscribe or once the purpose for which it was collected no longer applies. We reserve the right to delete or block email addresses from our newsletter distribution list at our discretion within the scope of our legitimate interest pursuant to Article 6(1)(f) of the GDPR.

Data that we have stored for other purposes remains unaffected by this.

After you unsubscribe from the newsletter mailing list, your email address may be stored by us or the newsletter service provider on a blacklist, if necessary, to prevent future mailings. The data from the blacklist is used solely for this purpose and is not combined with other data. This serves both your interest and our interest in complying with legal requirements regarding the sending of newsletters (legitimate interest within the meaning of Art. 6(1)(f) GDPR). Storage on the blacklist is not time-limited. You may object to the storage if your interests outweigh our legitimate interest.

7. Plugins und Tools

Google reCAPTCHA

We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on this website. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

reCAPTCHA is used to verify whether data entry on this website (e.g., in a contact form) is performed by a human or by an automated program. To do this, reCAPTCHA analyzes the website visitor’s behavior based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various pieces of information (e.g., IP address, the duration of the website visitor’s stay on the website, or mouse movements made by the user). The data collected during the analysis is forwarded to Google.

The reCAPTCHA analyses run entirely in the background. Website visitors are not notified that an analysis is taking place.

In this context, Google acts solely as a data processor within the meaning of Article 28 of the GDPR and will not use the data collected in this manner for its own purposes. The use of the tool is based on a Data Processing Agreement (DPA) with Google.

The storage and analysis of data are based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in protecting its web offerings from abusive automated scraping and from spam. If consent has been requested, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.

For more information about Google reCAPTCHA, please refer to Google’s Privacy Policy and Terms of Service at the following links:
https://policies.google.com/privacy?hl=de and https://policies.google.com/terms?hl=de.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF commits to adhering to these data protection standards. For more information, please visit the provider’s website at the following link:
https://www.dataprivacyframework.gov/participant/5780.

8. Audio and video conferencing

Data Processing

We use online conferencing tools, among other methods, to communicate with our customers. The specific tools we use are listed below. When you communicate with us via video or audio conference over the internet, your personal data is collected and processed by us and by the provider of the respective conferencing tool.

The conferencing tools collect all data that you provide or use in connection with the tools (email address and/or phone number). In addition, the conferencing tools process the duration of the conference, the start and end times of your participation in the conference, the number of participants, and other “contextual information” related to the communication process (metadata).

In addition, the tool provider processes all technical data necessary for handling online communication. This includes, in particular, IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or speaker, and the type of connection.

If content is exchanged, uploaded, or otherwise made available within the tool, it is also stored on the tool provider’s servers. Such content includes, in particular, cloud recordings, chat/instant messages, voicemails, uploaded photos and videos, files, whiteboards, and other information shared while using the service.

Please note that we do not have full control over the data processing operations of the tools we use. Our options depend largely on the corporate policies of the respective provider. For further information on data processing by the conference tools, please refer to the privacy policies of the respective tools, which we have listed below.

Purpose and Legal Basis

The conference tools are used to communicate with prospective or existing contractual partners or to offer specific services to our customers (Art. 6(1)(b) GDPR). Furthermore, the use of these tools serves to generally simplify and expedite communication with us or our company (legitimate interest within the meaning of Art. 6(1)(f) GDPR). To the extent that consent has been requested, the use of the relevant tools is based on this consent; consent may be revoked at any time with future effect.

Retention period

The data we collect directly through our video and conferencing tools will be deleted from our systems as soon as you request its deletion, revoke your consent to its storage, or the purpose for storing the data no longer applies. Stored cookies remain on your device until you delete them. Mandatory legal retention periods remain unaffected.

We have no control over how long your data is stored by the operators of the conferencing tools for their own purposes. For more details, please contact the operators of the conferencing tools directly.

Conference tools used

We use the following conferencing tools:

Google Meet

We use Google Meet. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. For details on data processing, please refer to Google’s Privacy Policy: https://policies.google.com/privacy?hl=de.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF commits to adhering to these data protection standards. For more information, please visit the provider’s website at the following link:
https://www.dataprivacyframework.gov/participant/5780.

Source: https://www.e-recht24.de